An introduction to the marketing practices that organizations employ when operating across national borders, with a focus on foreign marketing environments, people, and cultures and their influences on the total marketing process.
|25854||BUS 73||1Z||M·W····||04:00 PM-05:45 PM||Manisha Karia||ONLINE|
Class Materials: View textbook and/or other materials for this course available at the Bookstore.
Class Dates: This class runs from 2021-09-20 to 2021-12-10.
Footnote InformationBUS-073.-01Z: Fully ONLINE. This is an online class with SOME scheduled meetings as noted in the class listing. The rest of the class can be completed independently each week on the student's own time. Students must have access to a computer, the internet and an individual email address. Most De Anza classes will use the Canvas course management system. Information about Canvas and Online Education Orientation can be found in Canvas on the Student Resources page: https://deanza.instructure.com/courses/3382. The Student Online Resources hub with extensive information and tips can be found at deanza.edu/online-ed/students/remotelearning
- 5 Units
- Five hours lecture (60 hours total per quarter).
- Gen Ed
- Non-GE Class
- Program Status
- Program Applicable
- Credit - Degree Applicable
- Grading Method
- Letter Grading
- EWRT 1A or EWRT 1AH or (EWRT 1AS and EWRT 1AT) or ESL 5.