BUS 73
International Marketing


Course Description

An introduction to the marketing practices that organizations employ when operating across national borders, with a focus on foreign marketing environments, people, and cultures and their influences on the total marketing process.

Class Details

CRN Course Section Days Times Instructor Loc
25854 BUS 73 1Z M·W···· 04:00 PM-05:45 PM Manisha Karia ONLINE
······· TBA-TBA

Class Materials: View textbook and/or other materials for this course available at the Bookstore.
Class Dates: This class runs from 2021-09-20 to 2021-12-10.
Footnotes:

Footnote Information

BUS-073.-01Z: Fully ONLINE. This is an online class with SOME scheduled meetings as noted in the class listing. The rest of the class can be completed independently each week on the student's own time. Students must have access to a computer, the internet and an individual email address. Most De Anza classes will use the Canvas course management system. Information about Canvas and Online Education Orientation can be found in Canvas on the Student Resources page: https://deanza.instructure.com/courses/3382. The Student Online Resources hub with extensive information and tips can be found at deanza.edu/online-ed/students/remotelearning


Course Details

Units
5 Units
Hours
Five hours lecture (60 hours total per quarter).
Gen Ed
Non-GE Class
Program Status
Program Applicable
Credit
Credit - Degree Applicable
Grading Method
Letter Grading

Requisites

Advisory
EWRT 1A or EWRT 1AH or (EWRT 1AS and EWRT 1AT) or ESL 5.
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